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Hunter Schafer Prada Spring 2023 Marketing campaign

Letitia Wright stars in Prada spring-summer 2023 marketing campaign. Photograph: David Sims

Prada seems to humanity and its tales with its spring-summer 2023 marketing campaign. Hunter Schafer, Letitia Wright, Rachel Williams, and Guinevere van Seenus make up the forged of proficient fashions and actors. The brand new season, designed by Miuccia Prada and Raf Simons, focuses on relaxed silhouettes, impartial colours, and standout shapes. 

Prada Spring/Summer season 2023 Marketing campaign

Hunter Schafer Prada Campaign Spring 2023
Hunter Schafer is the face of the Prada spring-summer 2023 marketing campaign. Photograph: David Sims

Captured by David Sims, the eye-catching visuals have been shot in distinctive settings. Showcasing Prada’s spring 2023 assortment, these adverts take their cues from traditional Hollywood and European cinema with scenes that look straight out of a film.

Model Guinevere van Seenus fronts Prada spring-summer 2023 campaign.
Mannequin Guinevere van Seenus fronts Prada spring-summer 2023 marketing campaign. Photograph: David Sims

For baggage, types vary from tote types to high handles. Ferdinando Verderi, a frequent collaborator of the model, additionally works on artistic path for the shoot. Hunter Schafer beforehand posed for the Italian label’s fall-winter 2022 and the Symbole bag commercials.

Model Rachel Williams poses for Prada spring-summer 2023 campaign.
Mannequin Rachel Williams poses for Prada spring-summer 2023 marketing campaign. Photograph: David Sims

In a brief movie referred to as By way of Contact of Crude, film director Nicolas Winding Refn captures the lives of outstanding girls who discover trendy femininity, including to the adverts’ cinematic theme. 

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