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Mugler x H&M Collab: See the Assortment

Mugler x H&M debuts first marketing campaign picture. Photograph: TORSO

Mugler x H&M is making a buzz within the vogue scene with a marketing campaign highlighting the collaboration’s figure-hugging designs. Casey Cadwallader, Mugler’s artistic director, attracts inspiration from the model’s historical past, showcasing retro-inspired silhouettes whereas wanting ahead to the long run.

Mugler x H&M Collab Marketing campaign

The womenswear, menswear, and equipment from this collaboration hit the cabinets in Might. The marketing campaign champions gender fluidity, transformation, and physique positivity, with the limited-edition line taking cues from the enduring 80s and 90s runway kinds.

Mugler x H&M Collection Campaign
Wearing black outfits, fashions pose for Mugler x H&M marketing campaign. Photograph: TORSO

When is the Mugler x H&M launch date?

The Mugler x H&M collaboration will likely be launched on Might eleventh, 2023, in choose shops and on-line.

With a marketing campaign preview, it features a movie and pictures showcasing a powerful lineup of fashions, together with Jerry Corridor, Imaan Hammam, Lidia Judickaite, Mariacarla Boscono, Luthando Ngema, Anna Ewers, Sora Choi, Xu Meen, Selena Forrest, Yilan Hua, Fernando Lindez, Ariish Wol, Aweng Chuol, Connie Fleming, and Cheikh Diakhate.

Casey Cadwallader Mugler HM
Mugler artistic director Casey Cadwallader and H&M artistic advisor Ann-Sofie Johansson. Photograph: H&M

Casey Cadwallader, artistic director at Mugler, expressed his pleasure and honor in collaborating with H&M. He emphasised that the gathering is a tribute to every little thing that defines the French model, that includes genuine Mugler components like signature bodysuits, sharp tailoring, and labored denim. Based on Cadwallader, the gathering actually showcases its iconic designs.

Standout seems to be from the Mugler x H&M collab preview characteristic black bodysuits with sheer paneling effortlessly paired with relaxed denims. Including a contact of musical aptitude, the marketing campaign movie incorporates a music video starring Amaarae, Shygirl, Eartheater, and Arca, who put their spin on Stardust’s 1998 hit ‘Music Sounds Higher With You’ to rejoice the gathering. For extra vogue information, uncover the H&M spring 2023 assortment.

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