Tinashe & Bella Poarch in HUGO Spring 2023 Marketing campaign

HUGO by Hugo Boss pushes boundaries with its spring-summer 2023 marketing campaign. Celebrities, together with R&B singer Tinashe, TikTok sensation Bella Poarch, and actor Evan Mock pose in photographs captured by photographer Stuart Winecoff. The HUGO spring 2023 assortment is about embracing individuality and breaking the foundations.
With a variety of versatile and classy items, akin to outsized denim, important hoodies, modern bodywear, and edgy tailoring, there’s one thing for everybody. HUGO’s signature purple is effortlessly woven all through the gathering, whereas a contemporary handwritten emblem takes heart stage on clothes and niknaks.
Tinashe for HUGO Spring/Summer time 2023 Marketing campaign

Tinashe, recognized for her mesmerizing performances and sultry vocals, brings her distinctive model to the marketing campaign. She effortlessly channels her cool vibes carrying HUGO spring 2023 branded underwear, dishevelled pants harking back to the Y2K period, and a classy black crop prime and leather-based pants ensemble. The Narcisse journal cowl star rocks purple streaks in her hair to finish her look, completely complementing the HUGO branding.


Bella Poarch for HUGO Spring/Summer time 2023 Marketing campaign

TikTok star Bella Poarch, who has captured the hearts of hundreds of thousands together with her enjoyable and quirky movies, showcases her informal facet within the HUGO spring 2023 marketing campaign. She seems beautiful in a baseball-inspired shirt costume with stripes and white sneakers. Poarch additionally fashions a daring black jacket sleeveless crop prime and a belted miniskirt, highlighting her playful but edgy style sense.